Behind The Scenes

Behind The Scenes

🎬 Behind the Scenes of a Western Clothing Brand Model Shoot

🧾 Pre-Shoot Preparation

  • Concept Development: Creative team outlines the campaign theme (e.g., "Ranch Revival," "Modern Cowboy," "Boho Western").

  • Styling: Wardrobe includes denim, fringe jackets, cowboy boots, hats, flannel shirts, leather belts, turquoise jewelry, etc.

  • Casting: Models are selected based on the look and vibe the brand wants—often rugged, natural beautyhttps://youtube.com/shorts/XeyEFY6Briw?si=LegVRS1LjRdCOf3Z.

🎥 On-Set Atmosphere

  • Location: Could be a rustic barn, desert landscape, wide-open prairie, or themed studio set.

  • Crew Members:

    • Photographer

    • Creative Director

    • Makeup Artist

    • Hair Stylist

    • Stylist/Wardrobe Assistant

    • Lighting Crew

    • Videographer (for behind-the-scenes content)

📸 During the Shoot

  • Wardrobe changes between scenes to showcase different outfits from the collection.

  • Natural lighting is often emphasized to capture the "outdoorsy" Western aesthetic.

  • Music playing to keep energy high.

  • Photographer directions like "Give me a fierce walk through the dust" or "Lean against that fence, eyes to the horizon."

  • Touch-ups between shots: powdering, adjusting collars, retouching hair in the wind.

🎞️ Behind-the-Scenes Moments

  • Laughs between takes, wind blowing a cowboy hat off a model’s head.

  • Stylist fixing a boot or bandana.

  • Makeup artist dabbing off sweat under the sun.

  • Videographer capturing slow-motion walking shots or candid crew interactions.

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